2023Year Recap
The Brief
A full-year showcase reel condensing The Coca-Cola Company's 2023 DACH and international campaign output. The brief called for a coherent visual thread across work that spans genres, formats and seasons: brand films, social content, and commercial production all cut together. The technically hard part was maintaining one visual voice across 12+ months of campaigns shot under different cinematographers, in different countries, with different grade starting points.
The Production
Delivered through Hogarth Worldwide and Studio X, Coca-Cola's retained content production and in-house studio network. Post production on a year recap involves colour consistency across campaigns shot months apart, format unification across vertical, horizontal, and square assets, and a final grade that reads as one production voice.
My Role
Post Production Lead across the full reel within the Studio X pipeline. Responsible for colour grading, compositing, output mastering, and final delivery. The reel ran as the official 2023 production showcase internally at The Coca-Cola Company.
Haunted MansionApp & Film Case Awards
The Campaign
Two productions built around a single Halloween activation: a gamified digital experience for Fanta DACH that let users accumulate points, earn rewards, and explore the Haunted Mansion world through an interactive app. Conceived by Ogilvy and produced through Hogarth Worldwide. The experience film drove app engagement, and the Film Case Awards entry documented the full activation.
Haunted Mansion App
The video showcases the Fanta Haunted Mansion digital experience, an interactive app where users played to accumulate points and redeem rewards, while exploring the Haunted Mansion world in digital form. Colour grade, compositing, and final output delivered as Post Production Lead within the Hogarth Worldwide pipeline.
Film Case Awards
The full case film submitted to Film Case Awards 2023, documenting the Fanta Haunted Mansion gamified campaign. The submission required a 3-minute structured case film with a problem, activation, and engagement arc, formatted for international review alongside Ogilvy. The constraint was explaining a gamified multi-week Halloween activation to judges who had not experienced it.
Fanta × McDonald'sHalloween
On Set.
In Post.
End to End.
Fanta × McDonald's Halloween was the only production in this reel where I held two roles simultaneously. Produced through Hogarth Worldwide for The Coca-Cola Company and McDonald's. I was on-set producer responsible for shoot logistics, talent management, and day direction, then Post Production Lead for the full edit, colour, and delivery pipeline. Both ends of the production.
Across two years, three campaign chapters, and four productions, I held every post-production role on these projects and produced one of them end-to-end. None of this work was speculative - all of it shipped.
All campaign materials shown are the intellectual property of The Coca-Cola Company and McDonald's Corporation. Work was produced in a professional capacity through Hogarth Worldwide, Studio X, and Ogilvy as part of contracted engagements. These materials are presented solely to demonstrate professional expertise and do not serve any commercial purpose or generate financial gain. This entry does not imply endorsement by The Coca-Cola Company, Fanta, McDonald's, Hogarth Worldwide, Studio X, or Ogilvy. Available for removal upon written request from any authorised party.
